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Senior Business Analyst
Reason for Reporting
We are seeking a Senior Business Analyst to support the evolution of our omni-channel commerce capability, delivering a seamless and unified customer experience across online (web), mobile applications, and in-store environments.
The successful candidate will play a key role in enabling end-to-end customer journeys, integrating digital and physical retail channels, and supporting the delivery of scalable, customer-centric commerce solutions.
Key Responsibilities
Omni-Channel Commerce Delivery
- Analyse, design, and optimise end-to-end customer journeys across:
- E-commerce (web)
- Mobile applications
- In-store (POS and retail systems)
- Support initiatives such as:
- Click & Collect
- Returns & exchanges across channels
- Stock visibility and fulfilment optimisation
- Loyalty and promotions integration
Business Analysis & Requirements
- Elicit, document, and manage business and functional requirements
- Translate business needs into user stories, process flows, and acceptance criteria
- Facilitate workshops with stakeholders across business, product, and technology teams
- Perform gap analysis, impact assessments, and solution evaluation
Systems & Integration
- Work closely with engineering teams on:
- API integrations
- Microservices and backend systems
- POS and store systems integration
- Ensure alignment between digital platforms and retail operations
Stakeholder Engagement
- Collaborate with:
- Product Owners
- UX/UI Designers
- Developers and Architects
- Retail and Operations teams
- Act as a bridge between business and technical teams
Testing & Delivery Support
- Support UAT planning and execution
- Validate solutions against business requirements
- Ensure quality and alignment throughout the SDLC
Minimum Requirements
Experience
- Minimum 7+ years experience as a Business Analyst
- Proven experience in:
- E-commerce / digital commerce platforms
- Omni-channel retail environments
- Experience delivering customer-facing digital solutions
Domain Knowledge (Essential)
- Strong understanding of:
- Retail and customer journeys
- Omni-channel commerce models
- Digital product environments
Technical Exposur
