Marketing Officer

Duties & Responsibilities

• Aid the development and implementation of content through various media i.e. digital, web, e-mail and public relations to support marketing and communication strategies
• Assist and support with content creation to promote products and business opportunity

Marketing and Communications Plans

• Align and execute Marketing plans with strategy, using tools and techniques to provide a strong message resulting in increased brand awareness, sales and recruits

Project designer and/or coordinator (Product ads/slides, marketing and sales materials, incl. video)

• Brief and design and/or manage design process for projects

• Ad hoc design work

• Develop, brief, produce, schedule and oversee filming and editing of video / visual content and information

• Manage video and creative product photoshoots

Corporate ID

• Ensure Corporate ID in projects, events, marketing material i.e. invitations, visual and multimedia content, video, PR

Media and PR

• Build strong, long-term relationships with top publishers / media / digital influencers

• Build Media relations to ensure that the company is included on magazine / online beauty brief databases

• Coordinate activities with PR company

• Coordinate Influencers, products, press releases and timelines within required deadlines

General

• Support the marketing team with duties assigned

• Collaborate with Digital Comm’s Officer and Comm’s & Project Co-ordinator in projects

Desired Experience & Qualification

• A recognised, relevant tertiary qualification (Marketing)

• A minimum of three year’s working experience in a Marketing role

• Graphic design qualification and/or skills

• Effective communication with excellent writing, visual Comm’s and presentation skills

• Project management skills and the ability to drive deadlines

• Team player, Creative problem solver, Goal driven, Inquiring mind, Self-starter

• Ability to adapt and change and work in a stressful environment

• Time management and multitasking

• Advanced experience with MS Office and Google Docs

• Working knowledge of CANVA, Photoshop, Lightroom, Final Cut Pro / iMovie

• Copywriting

• An understanding of copyright infringement and consumer privacy on digital platforms

• Strong relationship skills with key media representatives