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Marketing Manager

5 months ago484 views
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General Details
Advertised By:Agency
Company Name:Job Placements
Job Type:Full-Time
Description
Minimum requirements:
  • Minimum 5 years of marketing experience, with at least 2 years in a retail-focused environment.
  • Bachelors degree in Marketing, Business, or a related discipline.
  • Strong knowledge of the retail market and current industry trends.
  • Proven success in driving sales through marketing initiatives.
  • Understanding of the local market dynamics and consumer behaviour.
  • Proficiency in digital marketing tools and platforms such as Google Analytics, social media management, and CRM systems.
Personality Traits:
  • Excellent project management and organisational skills.
  • Strong written and verbal communication abilities.
  • Self-motivated, able to work both independently and collaboratively.
  • Adapts to high-pressure situations involving senior leadership.
  • The ability to work within a budget.
  • Attention to detail and numeracy skills.
  • Prioritise tasks effectively.
  • Interpersonal skills.
  • Confidentiality.
  • Assertive.
  • Problem-solving.
Duties and responsibilities:
  • Strategic Marketing Planning:
    • Develop and execute comprehensive marketing strategies aligned with overall business objectives.
    • Conduct market research to stay ahead of industry trends, customer behaviour, and competitor activity.
  • Campaign Management:
    • Plan and manage promotional campaigns, including seasonal launches and product-specific promotions.
    • Collaborate with internal marketing and design teams to deliver high-impact, in-store and digital campaigns.
  • Digital Marketing:
    • Oversee the companys digital presence, including website, social media platforms, and email marketing.
    • Analyse digital campaign performance and make data-driven optimisations to improve engagement and conversion rates.
  • Brand Development:
    • Strengthen brand positioning through compelling storytelling and consistent messaging.
    • Maintain in-depth knowledge of product lines to ensure authentic and relevant marketing.
  • Team Collaboration:
    • Work closely with product teams to create marketing content that effectively communicates product features and benefits.
    • Coordinate with creative teams to produce high-quality marketing assets, including videos, advertisements, and blog content.
  • Customer Engagement:
    • Build strong community connections through events, sponsorships, and strategic partnerships.
    • Monitor and respond to customer feedback, using insights to enhance marketing effectiveness.
    • Cultivate and maintain relationships with new and existing suppliers.

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Job Placements
Selling for 10+ months
Total Ads3.75K
Active Ads3.75K
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15.93MTotal Views
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