Internal Marketing Specialist

1 year ago3617 views
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Advertised By:Agency
Job Type:Contract
Description
*Reference: PE009591-LM-1* *Role Purpose:* The purpose of this role is to develop and implement employee marketing, engagement, communication plans, campaigns and initiatives that support the company Brand and the Group Wide Services' business objectives.   *Experience and Qualifications:* * BA Communication or Marketing degree * Degree/ Honours in Communications or Marketing (Desirable) * 5 -7 years' experience in a similar role * Employee/Internal marketing experience (Advantageous)  * Project management/coordination experience (Desirable) * Experience within Financial Services or FMCG specifically (Advantageous) * Experience working with creative partners in the development of marketing campaigns  * Demonstrate an ability to lead teams in the delivery of a unified task   *Responsibilities* * Keep abreast of trends and best practices within the employee marketing and communication field. * Partner with clients and stakeholders and provide expertise on packaging campaigns for employee marketing purposes. * Contribute to the development of employee marketing strategies. * Draft and implement employee marketing, engagement and communication plans. * Continuously improve the effectiveness of campaigns and channels used to drive engagement. * Work collaboratively with Group Exco, and Business Heads to provide effective, professional and efficient service. * Manage the internal client's expectations and ensure delivery of timeous execution and completion of campaigns and initiatives. * Liaise with stakeholders in order to obtain business strategy briefs and convert those into internal campaigns and messaging requirements. * Project manage end-to-end internal campaigns on behalf of stakeholders, managing delivery across operational teams across the Group. * Draft clear and SMART briefs in response to client needs. * Inspire creative collaboration and interpretation of business goals and convert into engaging, creative communication. * Responsible for conceptual creative development of ideas, themes, messaging and campaigns (including writing) for the respective campaign channels. * Content conceptualisation across a variety of channels, particularly digital for resonance with audiences working remotely. * Curate content, write, publish and distribute various newsletters. * Conceptualise and develop creative concepts and engagement tactics for employee events. * Engage, monitor, influence and work closely with the full marketing value chain to deliver high quality marketing initiatives. * Collaborate with marketing colleagues for cohesive integration of campaigns that have an external component.  * Management of all internal communication platforms. * Monitoring and Evaluation of campaigns to track against objectives and identify corrective measures. * *     *Portfolio Manager Screening Questions * 1.     How many years of experience do you have in Internal Marketing? 2.     Are yo

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