SEO Specialist (Hybrid / Cape Town)

1 year ago1753 views
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General Details
Advertised By:Agency
Company Name:ABC Worldwide
Job Type:Full-Time
Description

As a SEO Specialist, your responsibilities will include, but will not be limited to:

 

We’re seeking a digital native and SEO expert who has completed:

  • Bachelor's degree in marketing, communications, journalism IT/computer science or related or 3 years solid experience
  • Proficient in Google Analytics (certification a plus)
  • Google Adwords (one or more of the adwords certifications)
  • Additional SEO courses through a major online learning platforms would be advantageous

 

The specific responsibilities will include, but will not be limited to:

  • Successful planning, delivery and measurement of all SEO related projects
  • Manage SEO tasks and ensuring they meet deadlines
  • Contribute towards the SEO strategy on a weekly/monthly/quarterly/yearly basis
  • Increase organic traffic (overall and/or specific web campaigns, depending on priorities)
  • Increase organic enquiries (overall and/or specific web campaigns, depending on priorities)
  • Increase organic conversion rate (overall and/or specific web campaigns, depending on priorities)
  • Drive strategies that will increase organic revenue
  • Successfully collaborate with and action technical SEO issues
  • Ensure SEO is implemented for all relevant sub-brands
  • Keeping ClickUp (task management tool) updated and ensuring the SEO team complete all tasks in this tool
  • Attend weekly/biweekly web dev scrums, sprint planning and retrospectives
  • Communicating with the Head of Marketing about team performance, project updates, etc.

 

REQUIREMENTS

 

Our ideal SEO Specialist will possess:

 

  • Strong technical SEO knowledge and experience, especially working on big websites
  • Strong analytics Interpretation skills
  • Strong project management skills
  • Strong task prioritisation
  • Strong communication and reporting skills
  • Strong analytics skills (Google Analytics, Google Search Console, Google Data Studio, SEO related tools, etc)
  • Good working knowledge of other digital marketing mix e.g. Social Media, Content, PPC, Referral, Affiliate, UX
  • Intermediate HTML Skills
  • Strong competitor and website analysis skills
  • Strong understanding of Google’s algorithms
  • Strong understanding of SEO best practices
  • Understanding of how other channels impact SEO
  • Knowledge of agile methodology

 

Please note that this position is only available to SA citizens & SA permanent residents and preference will be given to previously disadvantaged individuals.

 

As per the Company’s Covid-19 Policy, we only proceed with candidates who are either fully vaccinated or w...


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