Content Marketer

Content Marketer - Cape Town Are you a Content Marketer looking for an exciting new challenge? We have a great career opportunity for you to join one of the world’s largest online sports betting platforms at their offices in Cape Town. You will be responsible for creating and executing the content, CRM and promotional plans, ensuring that it supports the overall marketing strategy. If you are hyper focused on content creation and passionate about sports betting / gaming, this job could be perfect for you!Your key job responsibilities as the Content Marketer in Cape Town will include:- Content Production – Work with the Marketing Team to create and manage the content schedule- Content Execution – Coordinate content and campaigns across all marketing channels- On-site Content Management – Manage and maintain mobile, app and desktop content including (but not limited to) banners, quick links, promo pages, T&Cs, pop-ups and landing pages- Blog + SEO Content Management – Coordinate and manage blog content in alignment with the content schedule and SEO strategy- Content / Brand Alignment – Work with the Creative Director to develop and maintain a consistent brand voice across all channels- Reporting – Implement tracking and report on the effectiveness of the content and social media marketing strategyRequirements for this Content Marketer job in Cape Town:- 2+ years’ experience in a content marketing role- Strong copywriting, proofing and editing skills- Strong social media skills- Great knowledge of sport and sports betting- Experience in on-site content management- Experience in producing content schedules- Must have experience working with ESPs, CRM and CMS tools