PPC Specialist

2 years ago3674 views
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General Details
Advertised By:Agency
Job Type:Contract
Description
What are we looking for?
Raizcorp is looking for an amazing PPC specialist who will be responsible for our digital marketing, and for managing our social media platforms and websites. If website development and digital marketing are your passion then we want you. This is a high-pressure environment – NOT for the faint of heart!
What does this role do?
The PPC specialist is responsible for digital marketing for Raizcorp and its associated brands. He or she drafts, creates and manages digital campaigns for the various brands within the business. This includes planning, strategizing, budgeting, monitoring and actively adjusting digital campaigns and the overall optimization of the user experience for all stakeholders within Raizcorp.
What experience is preferred?
At least five years’ previous experience in a digital role, ideally within an agency. You must have experience in building and maintaining websites, running digital campaigns, advertising on Facebook, LinkedIn, Google, etc. You must be used to a high-performance and high-volume environment. Raizcorp’s marketing department functions under strict deadlines and targets, and you need to thrive in this kind of space.
What kind of personality will excel in this role?
The ideal candidate should love a high-paced working environment and be a proactive team player. We need someone who has strong resolve when working under hectic pressure and who is deadline and target driven.
REQUIREMENTS
Five years’ proven work experience in digital marketing
Expertise in multiple social media platforms
In-depth knowledge of SEO, keyword research and Google Analytics
Experience in developing and maintaining websites on WordPress
Familiarity with online marketing strategies and marketing channels
Ability to grasp future trends in digital technologies and adopt them proactively
Degree / diploma in communications / marketing / social media
Budget management
Design and photography experience is a plus
Excellent verbal and written communication skills
Experience in using social-listening platforms
Experience in using tag-management tools
Experience in using conversion-tracking tools
Experience in using WordPress
Microsoft Office (Word, Excel and PowerPoint)
A valid drivers licence with own reliable transport is a non-negotiable for this role
Required experience
Develop, execute, and optimize cutting-edge digital campaigns from conception to launch
Work cross-departmentally to align campaign strategies and goals across the organization
Provide ongoing actionable insights into campaign performance to relevant stakeholders
Define, measure, and evaluate relevant paid media KPIs
Build out media buys for various ad platforms and oversee the day-to-day execution of paid media
Oversee and manage overall paid media budget
Conduct in-depth keyword and website research, ad grouping and audie

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