Digital Marketing Specialist R420K pending proven

*Digital Marketing Specialist *   Our well-established client is looking for a Digital Marketing Specialist to join their dynamic team.  They hire exceptional people and provide them with an environment where they can excel.  Their non-corporate culture encourages flexibility, collaboration and innovation.    Salary: R420K per annum pending proven experience   *Objective of the role: * Support the formulation of digital marketing strategy and implementation to ensure the effectiveness of the results aligned to business requirements. Maintain the current B2B customer base & help to implement strategies to penetrate B2C with a consumer focus. Influencing targeted consumers or businesses to choose correct products and services in order to achieve specific measurable business and marketing objectives.   *Qualifications needed to fulfil the role: * * Essential: Marketing Diploma or Degree with particular focus on Digital Marketing * Advanced Diploma or Degree in Marketing is an advantage   *Experience required: * * 3- 5 years of digital marketing roles that include client-facing roles, digital project implementation * Working knowledge of best practices and workflows for digital marketing channels (web, social, mobile, media, etc.) and digital content/asset creation.   *Technical skills: * * Data interpretation * Marketing Strategy understanding as it relates to the components of the marketing mix * Analytical thinking ability to enable the application of client insights, market/competitors * Communications skills and understanding including all communications mix elements (ATL/BTL) * Understanding of branding & brand building principles and techniques as drivers of marketing strategies * Writing of briefs and verbal articulation thereof to internal and external stakeholders * Implementation of marketing plans in support of the marketing and business strategies * Development of marketing presentations as required that are in support of marketing strategies, objectives * Ability to professionally use PowerPoint, Word & Excel       *Key Performance areas: * * Execute effective digital marketing and social media strategies in support of and in response to the business’ overall objectives while ensuring effectiveness of results: * with an understanding of digital marketing tactics, including SEO, PPC, native advertising, email marketing and online reputation management, crossing into areas as integrated campaigns * working with agency strategy, development and creative teams to ensure all strategy and messaging align with integrated digital marketing campaigns * Provide support, input and influence in all digital marketing activities, based on relevant insights generated, and with the aim of improving digital marketing activities * Develop strong relationships with key internal stakeholders across the business * Keeping abreast of digital marketing and