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Shopper Development Manager
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2 years ago2544 views
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General Details
Description
We're looking for a candidate to fill this position in an exciting company.
Main Responsibilities:
Category Knowledge, Business Challenges & Insights
Deliver Category Knowledge (Be the shopper expert for the customers)
Identify insight driven Business Challenges for key customers Joint Category Planning
Deliver the Retail Category Development Services to their customers aligned with Category management RM priorities and direction
Develop 3 year shopper plan aligned to customer engagement strategy (for priority customers)
Develop annual category & shopper plan integrated within Joint Business Planning.
Recommend customer differentiation opportunities (with CD)
Refine programs to customer shopper & targeted vehicles
Translate insight and business challenges into recommended category strategies & solutions (activation platforms)
Deliver regular shopper return on investment reviews for key activities
Leverage RE/customer-specific shopper insight & customer analytics to Tailor the 5Ps by RE to the customer(s) formats, considering customer strategies and policies
Communicating 5P targets to Operations and monitoring implementation
Required Qualifications :
Minimum 5 years of experience in a shopper development role in an FMCG environment
https://protool.gumtree.co.za/external-link-browser.html?url=aHR0cHM6Ly9lbi16YS53aGF0am9icy5jb20vY29vcG9iX19jcGxfX18zMTdfMjAxODI1X180OTc/dXRtX3NvdXJjZT1ndW10cmVlJnV0bV9tZWRpdW09ZmVlZCZrZXl3b3JkPQ==&jid=1173367&xid=317_201825
Id Subtitle 1064135062
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