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PR & Communication Manager
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Description
Opportunity :
Tuesday, 29 March, 2022
Opportunity type:
Employment
ACTIVATE! Change Drivers was initiated in January 2012, and to date has provided more than 2500 young South Africans with the training to change their lives, and the world they inhabit. The organisation is present across all nine provinces from cities, rural areas, education levels, in diverse religious and sexual orientations and identities.
ACTIVATE! Seeks a dynamic, hands on and mid-Senior, PR & Communications Manager to manage their strategic communications, digital / social media and PR. This function promotes awareness and a positive public image of ACTIVATE! And it’s A! Youth Network to be based in Cape Town or Johannesburg.
KEY PERFORMANCE INDICATORS
Strategy design & implementation
Owner of the Communications, PR & Media strategy, ensure that the alignment of the function and its output is strategically relevant in the context of South Africa
Set clear targets against these to clearly measure and report on a monthly basis
Develop, write, and produce public relations, marketing and advertising material to build the ACTIVATE!s profile with key internal and external stakeholders.
Research and collect information and data for content and communications strategy.
Proofread and coordinate production of all communications materials.
Solid knowledge and understanding of the value of branding and positioning.
Manage budgets aligned to this strategy and campaign Return on Investment
Brand management
· Ensure that the Organisation’s Branding Guidelines are up to date.
Develop a brand image library that is accessible to all staff.
Ensure that all suppliers and internal teams are using the most current brand guidelines.
Create an approval process for all branded material in the organisation.
Ensure that all branded stationery is kept up to date and is accessible to all staff.
Ensure that there are branding guidelines for Activator use include editable, shareable and approved branded packs.
Brochure ware revamp including who we are, who the A! Network is, its strategy, objectives, capacity building platforms etc. Included here is getting our messaging right (to be approved by CEO).
Distribute quarterly partnerships newsletter towards the promotion of the ACTIVATE! Brand.
Internal communications management.
PR & Media Relations
Set up partnerships with a significant number of media organisations across TV, radio and print Media coverage incl. Events with
Support media relations including media list development and maintenance, drafting media materials and conducting outreach including advertising.
Coordinate all media inquiries.
Support the organisation’s CEO, its Executive and portfolio managers in communications.
Develop & Implement strategic PR programs to achieve increase in brand awareness taking into consideration the rich conversations happening in the A! Network
Analyse and measure results of
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Id Subtitle 1075012445
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