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Contemporary Retail and Marketing Case Studies - Second Edition
R 150
1 Photo(s)
2 years ago142 views
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General Details
Location:
For Sale By:Owner
Description
The value of this collection is that:
It provides a variety of cases that together offer insight into the marketing challenges faced by local businesses
It offers a South African perspective on how to overcome these issues
It is written from the viewpoint of the entrepreneur or business executive
It provides practical insights which support work-integrated learning.
This book is a must-read for scholars, students and people concerned with the retail and marketing industry.
Id Subtitle 1049818459
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Vape Africa
Selling for 15+ years
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