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Client based in Bryanston seeks the services of Digital Marketing Specialist to support the formulation of digital marketing strategy and implementation to ensure the effectiveness of the results aligned to business requirements. Maintain our current B2B customer base & help to implement strategies to penetrate B2C with a consumer focus. Influencing targeted consumers or businesses to choose LS products and services in order to achieve specific measurable business and marketing objectives. Key Performance area: • Execute effective digital marketing and social media strategies in support of and in response to the business’ overall objectives while ensuring effectiveness of results:o with an understanding of digital marketing tactics, including SEO, PPC, native advertising, email marketing and online reputation management, crossing into areas as integrated campaignso working with agency strategy, development and creative teams to ensure all strategy and messaging align with integrated digital marketing campaignso Provide support, input and influence in all digital marketing activities, based on relevant insights generated, and with the aim of improving digital marketing activities• Develop strong relationships with key internal stakeholders across the business within Property and Auto businesses• Keeping abreast of digital marketing and social media trends, with a firm understanding of user experience principles and influence stakeholder perception of digital marketing value to the business • Co-ordinate tasks, resources and internal and external stakeholders to ensure the relevant, timeous implementation of the initiatives and campaigns per the signed off digital marketing plan• Participate in conversations and provide insights/recommendations when reviewing data presented by reporting platforms Qualifications: • Essential: Marketing Diploma or Degree with particular focus on Digital Marketing• Advanced Diploma or Degree in Marketing is an advantage Experience: • 3- 5 years of digital marketing roles that include client-facing roles, digital project implementation• Working knowledge of best practices and workflows for digital marketing channels (web, social, mobile, media, etc.) and digital content/asset creation. Technical Skills: • Data interpretation• Marketing Strategy understanding as it relates to the components of the marketing mix• Analytical thinking ability to enable the application of client insights, market/competitors• Communications skills and understanding including all communications mix elements (ATL/BTL)• Understanding of branding & brand building principles and techniques as drivers of marketing strategies• Writing of briefs and verbal articulation thereof to internal and external stakeholders• Implement... https://protool.gumtree.co.za/external-link-browser.html?url=aHR0cHM6Ly93d3cuZGl0dG8uam9icy9qb2IvZ3VtdHJlZS8zODc3MTE3NTQwP3NvdXJjZT1ndW10cmVl&jid=1188899&xid=3877117540

Bryanston

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Lightstone is an intelligent solutions company with strong, industry-specific expertise and core capabilities in data management, GIS, analytics, and software development. We specialise in delivering integrated, online knowledge solutions, batch, and real-time data quality solutions, and a broad range of geospatial and analytic projects to a range of property, auto, business to consumer, government, retail, and financial services clients. We hire exceptional people and provide them with an environment where they can excel. Our non-corporate culture encourages flexibility, collaboration, and innovation. We pride ourselves on our core values of ‘Encourage Participation’, ‘Respond to changing needs’ and ‘Win together’ which are reflected in each development, project, product, or service we undertake to deliver. To support the formulation of digital marketing strategy and implementation to ensure the effectiveness of the results aligned to business requirements. Maintain our current B2B customer base & help to implement strategies to penetrate B2C with a consumer focus. Influencing targeted consumers or businesses to choose LS products and services in order to achieve specific measurable business and marketing objectives. *Key Performance Areas* * Execute effective digital marketing and social media strategies in support of and in response to the business’ overall objectives while ensuring effectiveness of results: * with an understanding of digital marketing tactics, including SEO, PPC, native advertising, email marketing and online reputation management, crossing into areas as integrated campaigns * working with agency strategy, development and creative teams to ensure all strategy and messaging align with integrated digital marketing campaigns * Provide support, input and influence in all digital marketing activities, based on relevant insights generated, and with the aim of improving digital marketing activities * Develop strong relationships with key internal stakeholders across the business within Property and Auto businesses * Keeping abreast of digital marketing and social media trends, with a firm understanding of user experience principles and influence stakeholder perception of digital marketing value to the business * Co-ordinate tasks, resources and internal and external stakeholders to ensure the relevant, timeous implementation of the initiatives and campaigns per the signed off digital marketing plan * Participate in conversations and provide insights/recommendations when reviewing data presented by reporting platforms *Qualifications* • Essential: Marketing Diploma or Degree with particular focus on Digital Marketing • Advanced Diploma or Degree in Marketing is an advantage *Experience* • 3- 5 years of digital marketing roles that include client-facing roles, digital project implementation • Working knowledge of best practices and workflows for digital mar https://protool.gumtree.co.za/external-link-browser.html?url=aHR0cHM6Ly9lbi16YS53aGF0am9icy5jb20vY29vcG9iX19jcGxfX18xNTU1XzE3OTQyX180OTc/dXRtX3NvdXJjZT1ndW10cmVlJnV0bV9tZWRpdW09ZmVlZCZrZXl3b3JkPQ==&jid=1171435&xid=1555_17942

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What are we looking for? Raizcorp is looking for an amazing PPC specialist who will be responsible for our digital marketing, and for managing our social media platforms and websites. If website development and digital marketing are your passion then we want you. This is a high-pressure environment – NOT for the faint of heart!What does this role do? The PPC specialist is responsible for digital marketing for Raizcorp and its associated brands. He or she drafts, creates and manages digital campaigns for the various brands within the business. This includes planning, strategizing, budgeting, monitoring and actively adjusting digital campaigns and the overall optimization of the user experience for all stakeholders within Raizcorp.What experience is preferred? At least five years’ previous experience in a digital role, ideally within an agency. You must have experience in building and maintaining websites, running digital campaigns, advertising on Facebook, LinkedIn, Google, etc. You must be used to a high-performance and high-volume environment. Raizcorp’s marketing department functions under strict deadlines and targets, and you need to thrive in this kind of space.What kind of personality will excel in this role? The ideal candidate should love a high-paced working environment and be a proactive team player. We need someone who has strong resolve when working under hectic pressure and who is deadline and target driven.REQUIREMENTS Five years’ proven work experience in digital marketingExpertise in multiple social media platformsIn-depth knowledge of SEO, keyword research and Google AnalyticsExperience in developing and maintaining websites on WordPressFamiliarity with online marketing strategies and marketing channelsAbility to grasp future trends in digital technologies and adopt them proactivelyDegree / diploma in communications / marketing / social mediaBudget managementDesign and photography experience is a plusExcellent verbal and written communication skillsExperience in using social-listening platformsExperience in using tag-management toolsExperience in using conversion-tracking toolsExperience in using WordPressMicrosoft Office (Word, Excel and PowerPoint)A valid drivers licence with own reliable transport is a non-negotiable for this roleRequired experience Develop, execute, and optimize cutting-edge digital campaigns from conception to launchWork cross-departmentally to align campaign strategies and goals across the organizationProvide ongoing actionable insights into campaign performance to relevant stakeholdersDefine, measure, and evaluate relevant paid media KPIsBuild out media buys for various ad platforms and oversee the day-to-day execution of paid mediaOversee and manage overall paid media budgetConduct in-depth keyword and website research, ad grouping and audie https://protool.gumtree.co.za/external-link-browser.html?url=aHR0cHM6Ly9lbi16YS53aGF0am9icy5jb20vY29vcG9iX19jcGxfX18xMzIwXzE0ODA5X180OTc/dXRtX3NvdXJjZT1ndW10cmVlJnV0bV9tZWRpdW09ZmVlZCZrZXl3b3JkPQ==&jid=1220394&xid=1320_14809

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ppc in Gauteng (7 results)

Results for ppc in Advertising & Marketing Jobs in Gauteng