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ENVIRONMENT:Our client has built a data integration platform tailored for the insurance industry and is looking for a hands-on, commercially minded Marketing Manager to take full responsibility of marketing strategy and execution. This role goes beyond coordination — you will build, run, and optimise the entire marketing function around AgencyFuse and related products, driving pipeline through demand generation, digital campaigns, inbound and outbound initiatives, partner marketing, and data-driven performance optimisation. The ideal candidate is someone who enjoys operating at both strategic and execution level, thrives in a fast-moving environment, and wants direct accountability for measurable growth impact. DUTIES:Define and Own Marketing StrategyDevelop and execute an integrated, data-driven, go-to-market strategy for AgencyFuse (top of funnel/pipeline/revenue) Position and differentiate AgencyFuse as a fast-deploy SaaS solution for insurance agencies.Identify the highest-ROI marketing channels for rapid growth.Build a scalable marketing playbook.Define and maintain consistent brand execution across all digital touchpoints for the company. Execute Hands-On Marketing ActivitiesOwn and execute, this includes:Digital marketing:Paid search, paid social, programmaticSEO + content strategyLanding pages, lead magnets, nurture flowsWebsite management and optimizationOutbound marketing:Email sequences, cold outreach programsTargeted campaigns to insurance agencies and industry audiencesInbound marketing:Website funnel optimizationLead scoring, forms, marketing automationWebinars, case studies, customer stories Partner & industry marketing:AMS/CRM ecosystem marketingIndustry associationsConferences & virtual events Test, Measure, Iterate FastBuild dashboards to track performance (CAC, campaign ROI, conversion and pipelineimpact).Run rapid A/B tests across channels and messaging.Report results live and continuously.Use data to decide what to scale, what to stop, and where to pivot.Maintain a constant experimentation mindset: fast learning > perfect planning. Collaborate Across the BusinessWork closely with Sales to align messaging, qualification criteria, and lead flows.Partner with Product to understand new features and create compelling narratives.Provide market insights to leadership in real time. REQUIREMENTS:Must have:Relevant tertiary qualificatio https://www.executiveplacements.com/Jobs/M/Marketing-Manager-Remote-1257937-Job-Search-02-02-2026-03-00-17-AM.asp?sid=gumtree

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