Local is lekker! For years now, governments across the world have implored their citizens to buy local goods and services over international brands. And South Africa is no different. A heartening sign in the country now is that consumers are more inclined towards buying locally sourced products, especially clothes and fashion brands. One reason for this shift is the reduced reliance on foreign imports due to the pandemic. However, a bigger factor that has influenced this change is that local fashion designers and brands have responded to consumer demand and fashion trends to create fast-selling garments of high-quality.
Gumtree outlines the advantages of buying local brands over international ones:
1. The biggest advantage of buying from South African-based designers and brands is that these garments are made ‘by locals, for locals’. Locally sourced clothing includes a strong cultural influence that only South Africans can truly understand and appreciate. Local designers understand the pulse of the nation and develop their range based on that.
2. Locally produced garments and designs will also be marked at local prices as you are not subjected to fluctuating exchange rates.
3. When you spend locally, the money remains in the country. This, in turn, helps boost the economy from within, keeping it alive and thriving.
4. As products are not imported from another country, buying local is much more environmentally friendly than buying international brands. Less greenhouse gas emissions are produced as there is no import or export involved.
5. Purchasing local designs and brands can also assure you of quality control as they must be manufactured using stringent quality standards set by the South African government.
6. Purchasing locally sourced and manufactured products creates and retains more jobs for South Africans. They also function under better working conditions as they work closely with local communities.
Now that you’ve got the knowledge, it’s time to shop! Head to gumtree.co.za or your Gumtree app (click for Apple & Android) and don’t forget to use your location settings to find local clothing close to home.
Gumtree outlines the advantages of buying local brands over international ones:
1. The biggest advantage of buying from South African-based designers and brands is that these garments are made ‘by locals, for locals’. Locally sourced clothing includes a strong cultural influence that only South Africans can truly understand and appreciate. Local designers understand the pulse of the nation and develop their range based on that.
2. Locally produced garments and designs will also be marked at local prices as you are not subjected to fluctuating exchange rates.
3. When you spend locally, the money remains in the country. This, in turn, helps boost the economy from within, keeping it alive and thriving.
4. As products are not imported from another country, buying local is much more environmentally friendly than buying international brands. Less greenhouse gas emissions are produced as there is no import or export involved.
5. Purchasing local designs and brands can also assure you of quality control as they must be manufactured using stringent quality standards set by the South African government.
6. Purchasing locally sourced and manufactured products creates and retains more jobs for South Africans. They also function under better working conditions as they work closely with local communities.
Now that you’ve got the knowledge, it’s time to shop! Head to gumtree.co.za or your Gumtree app (click for Apple & Android) and don’t forget to use your location settings to find local clothing close to home.
