Marketing Manager

Key Responsibilities:
Strategy & Execution:

• Develop and execute the digital marketing strategy aligned with business objectives and brand guidelines.
• Oversee all media campaigns through the line
• Manage end-to-end performance marketing initiatives focused on brand awareness, lead generation and conversion through multiple touch points.

Content & Social Media:

• Lead content planning for digital channels
• Oversee social media strategies, ensuring brand consistency and engagement across platforms
• Collaborate with internal teams and external agencies to develop high-quality content.
• Provide a roll out plan and execution of 360 degree marketing

Website traffic & SEO:

• Drive SEO strategy and technical optimisation to improve rankings and organic visibility.
• Analyse website data and user behaviour to improve engagement and conversion.

Data & Analytics:

• Monitor, measure, and report on KPIs for all digital campaigns and platforms.
• Use analytics tools to extract insights and make data-driven recommendations.
• Track lead quality and funnel performance to ensure marketing delivers value to the business.

Brand & Campaign Management:

• Support national and regional marketing initiatives with digital campaign roll-outs.
• Ensure digital brand presence aligns with the company's premium positioning.
• Manage digital briefs, approvals, timelines, and budgets.

Team & Stakeholder Collaboration:

• Work closely with teams to ensure cohesive and integrated campaigns.
• Maximise exposure across various media channels

Events & Community exposure:

• Develop strategic events and execute in community (showdays, hyper local support) maximising visibility and engaging with key clientele
• Engaging with Agents on personal events to create strong local expertise understanding

Required Skills & Experience:

• Bachelors degree in Marketing, Digital Marketing, Communications, or related field.
• 5+ years of experience in digital marketing, preferably within the property, or retail sector.
• Proven experience in performance marketing, SEO, SEM, and social media management.
• Strong understanding of analytics and reporting tools.
• Experience managing agencies, budgets, and multi-channel digital campaigns.
• Excellent copywriting, communication, and project management skills.
• Ability to work in a fast-paced, deadline-driven environment.
• Strategic intent to grow market share and measure spend
• Events and brand experience and execution would be favourable

Personal Attributes:

• Strategic thinker with strong attention to detail.
• Creative, innovative, and up to date
  
  https://www.executiveplacements.com/Jobs/M/Marketing-Manager-1241888-Job-Search-11-24-2025-11-05-52-AM.asp?sid=gumtree