Senior Marketing Manager

Location: Hybrid 
Employment Type: Full-Time, Permanent
Industry: Healthcare Tech | B2B SaaS

About the Role
WatersEdge Solutions is hiring a strategic and execution-focused Senior Marketing Manager to lead marketing for a healthcare tech company. This newly formed leadership role allows you to take ownership of content strategy, campaign execution, reporting, and ABM programs, while managing a Junior Content Marketer. You'll be instrumental in driving lead flow, elevating brand visibility, and setting the groundwork for future PR and thought leadership.

Key Responsibilities

• Manage and mentor a junior content marketer

• Design and execute ABM and relationship-based campaigns

• Lead the content calendar and drive thought leadership initiatives

• Oversee website performance, UX improvements, and conversion

• Collaborate cross-functionally to streamline lead funnel processes

• Own marketing reporting and performance metrics

• Support brand-building efforts including partnerships and PR

What You’ll Bring

• 4–5+ years in campaign-led marketing, ideally in B2B/SaaS

• Experience leading end-to-end campaigns

• Strong strategic and hands-on execution balance

• Prior experience managing junior marketers or freelancers

• Passion for marketing in a mission-driven environment

https://www.executiveplacements.com/Jobs/S/Senior-Marketing-Manager-1244107-Job-Search-12-03-2025-02-00-15-AM.asp?sid=gumtree