Furniture business

The business has grown faster than the owner’s operational and financial capacity. InnoFurn continues to receive strong daily enquiries and high demand for its products across South Africa and neighbouring countries. As a single director managing production, administration, cash flow, logistics, and customer service, the owner is no longer able to keep up with the scale at which the business is expanding.

Due to limited working capital and ongoing overheads such as rent, labour, transport, materials, and unforeseen production costs, InnoFurn currently has a backlog of approximately 60 orders. Some orders require remakes or quality adjustments due to defects that occurred during high-volume periods. However, 80–90% of these outstanding orders still have balances owed by customers, meaning the business will recover significant revenue once the orders are completed. This ensures that a new buyer does not inherit a financial loss, but rather a pipeline of secured income that can be unlocked through stabilising production.

The business requires an estimated R250,000–R280,000 in working capital to clear the backlog and restore optimal operations. Because of the strain on capacity, the owner temporarily paused listings on major retail platforms such as Leroy Merlin, Makro, and Takealot, despite strong traffic and proven demand on these channels.

The decision to sell is driven purely by the owner’s limited operational structure and inability to scale the business further without additional management and financial support. The market demand remains high, and the brand is well-established with a strong online presence, consistent enquiries, and a growing reputation. With the right resources, InnoFurn can quickly stabilise the backlog, recover outstanding balances, and scale into a highly profitable national brand.

Should you be interested, please kindly send an email. Not use contact number!

Thank you!