Marketing Executive (Omni Channel)
14 days ago254 views
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General Details
Advertised By:Agency
Job Type:Full-Time
Employment Equity:Non EE/AA
Description

A Cosmetic / retail company seeks a well informed and experienced Marketing Executive to join their growing team. MUST have Omni-Channel knowledge and experience.

Responsibilities:
Develop and execute Omni-channel and customer engagement strategy for the Beauty Brand
Define and execute strategy around loyalty programs, mobile apps and e-commerce
Build out and optimise customer relationship marketing platform and customer care
Manage social media initiatives and production of content
Manage social media budgets and measure ROI’s across platforms
Manage use of influencers and eventing to enhance brand awareness
Manage in-store activations, as well as in-store digital and print campaigns
Marketing event management
Grow and develop a small team of 2-3 marketing staff
Liaise with all internal and external stakeholders regularly to ensure all digital campaign activities are properly identified, communicated, planned, executed and measured.

Qualifications and experience:
10 years experience (a combination of Consulting, Digital Agency and Consumer Products Industry experience at a Senior Marketing level is preferred)
Omni Channel and Digital Marketing experience essential

Essential Competencies
Strong data analytics
Turn analytics into data-driven insights and recommendations
Excellent organisational, interpersonal, consultative selling and time-management skills


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